Introducing Bright Brief.

At MillerSmith we believe that the best design work is the solution to a problem. Therefore, the more well-defined a problem is, the better the creative will be. To help define creative problems, we place a lot of emphasis on the brief writing process. So much so, that we’ve developed an automated brief writing tool: Bright Brief. We doing some beta testing on this new tool. Give it a try.

Try Bright Brief Beta

Write a creative brief

Use the Bright Brief automated form to write the perfect creative brief.

Print your brief

Print and file your briefs for safe keeping.

Share your creative briefs

Quickly share your creative briefs with clients and colleagues.

The Truth About Content

The Truth About Content

I don’t like the word “content.” There, I said it. It’s a hollow word that doesn’t mean much to me as a designer. People never say they’re going to “consume content”— instead they look for information or entertainment. Replace the…

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Get In The Mood

Get in the Mood

Moodboards and Style Tiles The beginning creative stages of a Web design project are not unlike other creative projects. They involve understanding the goals of the client, understanding the audience and creating a vision for how those two ideas can meet —…

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