Introducing Bright Brief.

At MillerSmith we believe that the best design work is the solution to a problem. Therefore, the more well-defined a problem is, the better the creative will be. To help define creative problems, we place a lot of emphasis on the brief writing process. So much so, that we’ve developed an automated brief writing tool: Bright Brief. We doing some beta testing on this new tool. Give it a try.

Try Bright Brief Beta

Write a creative brief

Use the Bright Brief automated form to write the perfect creative brief.

Print your brief

Print and file your briefs for safe keeping.

Share your creative briefs

Quickly share your creative briefs with clients and colleagues.

Joe Salvati

Director of Production

Joe is a proven executive Project leader with over 21 years of experience leading Fortune 500 clients’ and brands’ large-scale Digital products, services & marketing initiatives and their associated teams and budgets. A consummate consumer User Experience advocate across all digital platforms, Joe has recruited, hired and mentored teams and offices from 4-160 employees and have managed projects exceeding budgets of $12MM.

Joe’s industry insights and perspectives have appeared in Wired Magazine, Netscape Developers Edge, the Newspaper Association of America, NBC’s Today Show and various creative round-table discussions and conferences. His work has garnered many industry awards including: Best of New York Addy Award, AAAA’s Casie Award (3), NAB MarCom Awards (2), One Show Bronze Pencil; AdWeek IQ’s Interactive Marketing Awards — Best Online Campaign.

Joe is the father of two precocious young boys that have given him excuses to play with Legos and watch Star Wars movies ad nauseam.