Objective

Create a whole new look for the Salon Grafix brand, offering a content-rich experience that engages customers without overwhelming them.

Solution

We rebranded Salon Grafix and launched their new “Play it Big!” brand on a mobile responsive Web platform. We customized a content management system where helpful articles, how-to videos, and product information can coexist. Now, Salon Grafix’s customers find what they need wherever they are – at home, in the store, or at the salon.

Service

Our team became an extension of Salon Grafix’s marketing team. We brainstormed content ideas, developed a social media campaign, and created a Web traffic report that helps Salon Grafix think strategically about its business.